LaRoni is a footwear brand, and like most clothing or footwear brands, we decided together with the client that the logo would incorporate the letters associated with the brand name - L and R. Not only do we have the 'initials' of the brand here, who wouldn't associate L and R with putting shoes on correctly? 🙂 The signet also incorporates a hidden symbol of a tree/christmas tree alluding to eco aspects.
For LaRoni I designed a logo and brand book. The brand book includes elements such as the current logo usage, used fonts, not recommended modifications, and the sense of the logo.
A brand book does not necessarily have to be printed. I would even say that most of the cases are just digital versions, useful for filling a trademark application and make your logo unique and save.
My eyes are always happy when I see real projects on real products. Especially when a logo is elegant and embossed on your favourite pair of shoes:)
Do you have an idea?
I will find the time, attention, and passion for you. Get in touch and let's create something wonderful together!